At a Baylor sporting event, there’s a good chance you’ve participated in a green-out, gold-out or #StripeMcLane game. Did you ever stop and think about where or why this trend started? Dr. Kirk Wakefield, MBA ’81, has. More importantly, he’s also thought about the future and fundamentals of advertising and branding in sports, ticket sales, sports […]
It’s hosted three presidents and housed six national championship teams, welcomed some of the biggest country music acts in history, and christened tens of thousands of Baylor Bears who walked across its Commencement stage and exited as alumni. We’re talking, of course, about the Ferrell Center, which opened in style 30 years ago this week. […]
During his days as a Baylor student, Trey Wingo, BA ’85, would go home to Connecticut over breaks and watch a fledgling cable network called ESPN. As he took in the novelty of a cable network dedicated exclusively to sports, Wingo remembers thinking, “How cool would it be to be able to come home and […]
As you may have heard, this week’s Baylor football game is not on ESPN, or FS1, or Fox Sports Southwest. It’s on Facebook. Yes, Facebook. This raises two big questions; below is our best effort to answer them. Why is this game on Facebook? College football television assignments are based on which school’s home game […]
When Baylor football kicks off its second season under head coach Matt Rhule next Saturday, they’ll do so with a renewed sense of optimism as they look to build on a trying 2017 season. After last year’s frustrations, here’s why the Bears are confident enough to be talking about a bowl appearance: Maturity: Head coach Matt Rhule […]
When Baylor volleyball opens the 2018 season Friday night, they’ll be looking to build on what’s becoming a golden era for the program. The last two seasons have been the best in Bears history, and preseason rankings indicate their opponents anticipate that run of success continuing. Head coach Ryan McGuyre’s squad is ranked 16th in […]
Baylor soccer turned heads across the country last fall with a stirring postseason run that featured some of the sport’s most dramatic moments of the season. In a memorable month of November, the Bears earned their first-ever Big 12 tournament championship and reached the NCAA’s Elite Eight for the first time in program history. As […]
Singletary. For football fans, only a last name is needed to conjure images of one of the greatest football players of all time patrolling the defense for the Bears — both at Baylor and in Chicago — setting records and winning titles in a legendary Hall of Fame career. Mike Singletary, BBA ’83, is today […]
Get ready: Tickets for #BaylorHomecoming and #BaylorFamily Weekend events go on sale — online only — at 10 a.m. on Monday, Aug. 6. Returning to Waco for Homecoming (Nov. 1-3)? Visit www.baylor.edu/homecoming/buy to get your tickets for Pigskin Revue and the Class Reunion Gatherings, hosted by the Baylor Alumni Network for those who graduated in 1973, 1978, 1983, […]
Last fall, the Los Angeles Dodgers fell just one win short of the franchise’s seventh World Series title, taking the championship series to a seventh game against the Houston Astros. A popular preseason choice to make it back to the World Series again this fall, the Dodgers have instead floundered — due in large part […]
