What is NIL? And what does it mean for Baylor Athletics?
…s “NIL”? NIL stands for “Name, Image and Likeness,” and it refers to a student-athlete’s ability to generate revenue based on their talents — including their status as a collegiate student-athlete. For years, NCAA amateurism rules prevented student-athletes from earning money based on their status — no paid autograph signings, no product endorsements, no capability to teach lessons or host camps/clinics, etc. Recent changes now allow for such acti…