From a single hat to an entire company, Baylor alum’s company blossoms in Waco
…nce 2006, and being a Baylor grad, it was important to me to invest in the community here. It’s where all of our friends, our church, and the family that we’ve made are.” Community is a big part of the Sendero brand. It’s part of why, across the globe, people love their products. “We’re trying to build a lifestyle and a lifestyle brand; we know we’re not cowboys, and we own that,” Harlow says. “I’m hyper conscious about that, as I want to be super…