![\"Carol](\"https:\/\/www2.baylor.edu\/wp-content\/uploads\/2024\/09\/perry-sept24.jpg\")
<\/p>\n<\/p>\n
It\u2019s as much a part of Baylor\u2019s hometown as the ALICO building, Brazos River or Cameron Park, and everyone who enters town on I-35 or walks around downtown sees it somewhere. We\u2019re talking, of course, about the \u201cFlying W<\/a>\u201d — the \u201cW\u201d logo that adorns the Waco flag, city seal and signage around town. You\u2019ve likely seen it, but did you know it was created by a longtime Baylor professor?<\/p>\n Carol Perry<\/a> spent nearly three decades in Baylor\u2019s Department of Journalism, Public Relations and New Media, where she taught generations of students about public relations and design before retiring in 2019. She brought to that role the experience that comes from having worked for a growing city. As a public information officer for the City of Waco in the ’80s and ’90s, Perry was there as Waco set the stage for the growth it enjoys today.<\/p>\n In 1985, Waco\u2019s city manager came to Perry with a request: design a logo for the City of Waco<\/a>. Given Perry\u2019s interest in calligraphy and fonts, the creative possibilities were endless. She had collected countless pieces of paper with W\u2019s in different fonts, and eventually settled on a font with Latin roots that dated all the way back to the Middle Ages. The W in that font, called Uncial, featured looping and angled lines around the W, which needed one more finishing touch — a lone star representing Waco\u2019s home state.<\/p>\n While other cities\u2019 logos have come and gone, the \u201cFlying W\u201d logo has enjoyed real staying power. Last year, the Waco city council officially emblazoned it on the city flag<\/a> and seal<\/a>. For Perry, who also designed the Cameron Park Zoo<\/a> logo, those adoptions ensure her work will continue to greet Waco visitors long into the future.<\/p>\n In recognition of her contributions, the City of Waco declared Aug. 20, 2024, to be “Carol Perry Day” — honoring her impact and legacy\u00a0that will continue through her design.<\/p>\n Sic \u2019em, Carol Perry!<\/p>\n (That’s Perry in the photo, above right, being honored by the City of Waco. Note the “Flying W” mark behind her on the desk!)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":" It\u2019s as much a part of Baylor\u2019s hometown as the ALICO building, Brazos River or Cameron Park, and everyone who enters town on I-35 or walks around downtown sees it somewhere. We\u2019re talking, of course, about the \u201cFlying W\u201d — the \u201cW\u201d logo that adorns the Waco flag, city seal and signage around town. You\u2019ve […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,9],"tags":[],"class_list":["post-24518","post","type-post","status-publish","format-standard","hentry","category-academics","category-honors"],"_links":{"self":[{"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/posts\/24518","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/comments?post=24518"}],"version-history":[{"count":0,"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/posts\/24518\/revisions"}],"wp:attachment":[{"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/media?parent=24518"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/categories?post=24518"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/tags?post=24518"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
![Flying W<\/a>\u201d — the \u201cW\u201d logo that adorns the Waco flag, city seal and signage around town. You\u2019ve likely seen it, but did you know it was created by a longtime Baylor professor?<\/p>\nCarol Perry<\/a> spent nearly three decades in Baylor\u2019s Department of Journalism, Public Relations and New Media, where she taught generations of students about public relations and design before retiring in 2019. She brought to that role the experience that comes from having worked for a growing city. As a public information officer for the City of Waco in the ’80s and ’90s, Perry was there as Waco set the stage for the growth it enjoys today.<\/p>\nIn 1985, Waco\u2019s city manager came to Perry with a request: design a logo for the City of Waco<\/a>. Given Perry\u2019s interest in calligraphy and fonts, the creative possibilities were endless. She had collected countless pieces of paper with W\u2019s in different fonts, and eventually settled on a font with Latin roots that dated all the way back to the Middle Ages. The W in that font, called Uncial, featured looping and angled lines around the W, which needed one more finishing touch — a lone star representing Waco\u2019s home state.<\/p>\nWhile other cities\u2019 logos have come and gone, the \u201cFlying W\u201d logo has enjoyed real staying power. Last year, the Waco city council officially emblazoned it on the city flag<\/a> and seal<\/a>. For Perry, who also designed the Cameron Park Zoo<\/a> logo, those adoptions ensure her work will continue to greet Waco visitors long into the future.<\/p>\nIn recognition of her contributions, the City of Waco declared Aug. 20, 2024, to be “Carol Perry Day” — honoring her impact and legacy\u00a0that will continue through her design.<\/p>\nSic \u2019em, Carol Perry!<\/p>\n(That’s Perry in the photo, above right, being honored by the City of Waco. Note the “Flying W” mark behind her on the desk!)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"It\u2019s as much a part of Baylor\u2019s hometown as the ALICO building, Brazos River or Cameron Park, and everyone who enters town on I-35 or walks around downtown sees it somewhere. We\u2019re talking, of course, about the \u201cFlying W\u201d — the \u201cW\u201d logo that adorns the Waco flag, city seal and signage around town. You\u2019ve […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,9],"tags":[],"class_list":["post-24518","post","type-post","status-publish","format-standard","hentry","category-academics","category-honors"],"_links":{"self":[{"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/posts\/24518","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/comments?post=24518"}],"version-history":[{"count":0,"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/posts\/24518\/revisions"}],"wp:attachment":[{"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/media?parent=24518"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/categories?post=24518"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www2.baylor.edu\/baylorproud\/wp-json\/wp\/v2\/tags?post=24518"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}](\"https:\/\/en.wikipedia.org\/wiki\/Waco,_Texas#\/media\/File:Flag_of_Waco,_Texas.svg\"){kind=link}