Baylor’s 2019 commercial: “Where Lights Shine Bright”

Baylor’s new university commercial officially debuted last week, first on social media and then during the broadcasts of Baylor football’s season opener. The 30-second spot, which will be widely seen on television during Baylor sporting events throughout the year, continues the “#BaylorLights” theme we’ve seen over the last couple of years:

The commercial features current Baylor students and faculty speaking to the university’s strengths as a place where people come to connect, lead and serve. Images of campus, student life and research initiatives are projected onto each speaker, serving as a visual metaphor for how each member of the Baylor Family shines.

Check out the commercial on Baylor’s YouTube channel, and watch for it during future Baylor sporting events.

Sic ’em, Bears!